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Collaboration: A key in creating sustainable agri-enterprises

SMDC Weekend Market



Limited market information and market access are two major obstacles to increased smallholder farmers’ income. According to studies, farmers in grassroots communities often lack access to profitable, value-added markets. In the absence of critical supporting functions, such as infrastructure and service provision – farmers struggle to transform their traditional subsistence farms into a feasible commercially oriented production. Buyers, on the other hand, such as wholesalers, find it difficult to get the quantity and quality of products that they need for processing on a timely basis.

Because of this challenge, SM Foundation collaborated with various government agencies and engaged various SM business units such as the SM Development Corp. (SMDC), SM Supermalls, and SM Markets to ensure that local farmers under the Kabalikat Sa Kabuhayan (KSK) program have venues where they can sell their produce amid the COVID-19 pandemic.

From training KSK participants in practicing sustainable farming technologies via technology transfer and product development, SMFI, together with various SM business units used the power of collaboration to create farm-market linkage - which intends to create a powerful driver of rural poverty reduction.



The Good Guys Market links KSK farmers to consumers while ensuring food security in SMDC communities.


Team social good
The Good Guys Market is a weekend market set up in SMDC properties to connect small-scale farmers directly with consumers—condo residents. This initiative links around 26,000 small-scale farmers directly with consumers.

Together with SM Supermalls, SMFI launched the Green Lane initiative. Led by the wives of the KSK farmers, the social enterprise offers a wide variety of quality yet affordable indoor and landscape plants which cater to every enthusiast’s preference. In addition, the team also launched the KSK Farmers’ Market Day to provide farmers with market exposure in select SM Malls nationwide.

Meanwhile, SMFI also partnered with SM Markets in creating a market for onion farmers. Through the partnership, SMFI was able to establish specialized onion pop-up booths creating a stable market for small-scale onion farmers.

Millions of smallholder farmers are seeking ways to improve the productivity of their farms and to improve their market performance. Modern farming technologies, paired with market linkage, such as the SM KSK, play a vital role in improving the livelihood of small-scale farmers and their families.

SM Foundation’s Kabalikat Sa Kabuhayan (KSK) is SMFI’s Social Good program on sustainable agriculture that intends to uplift the lives of Filipinos in grassroots communities through sustainable agriculture via technology transfer, product development, and farm-market linkage. To date, the program has trained more than 28,500 farmers from more than 900 cities/municipalities nationwide.


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Mondelēz International Makes Friends with Miming



Snacks Company Mondelēz International is committed to growing its business by making its products in the right way, with a positive impact on people and the planet. The Company calls it “Sustainable Snacking,” with a vision to help create a future where people and the planet thrive. While sustainable snacking covers many areas of its supply chain, one area that the Company is focusing on is the packaging. Mondelēz International commits that by 2025, 100% of its packaging will be designed to be recycled.

Apart from the Company’s actions to create better and less packaging, it also aims to support net-zero waste through improved systems, aiming for a circular pack economy. They believe in education, in shaping recycling habits early on in childhood so that everyone can contribute to reducing waste today and in the future.

With this goal, Mondelēz International has renewed its partnership with the advocacy group Save Philippine Seas (SPS) for educational materials on waste management. This year, the two have collaborated with Miming and Friends, an all-Filipino and homegrown YouTube channel focused on providing valuable lessons to kids through animation and songs.
 

Continued Partnership with Save Philippine Seas
The first episode of Miming and Friends supported by Mondelēz International was released on World Oceans Day on June 8, 2022, and is the first in a series of five. It talks about the importance of segregating waste at home, to ensure they don’t end up in the ocean. SPS serves as consultant and advisor to the Miming episodes on waste collection. Led by Anna Oposa, Executive Director and “Chief Mermaid,” SPS is an organization that aims to empower citizens towards environmental consciousness, leading to collective action and behavior change. In 2021, Mondelēz International and SPS released a series of infographics sharing the real reasons behind marine litter, entitled “There’s Plenty of Plastics in the Sea; How did this happen?”

Partnering with Miming and Friends
Miming and Friends, led by Cat-Fish Miming, flying lizard Buboy, and Unicorn Anacorn, join the many friends they meet along the way in learning about the world. Other video topics include values, how to count and sing, and the importance of caring for each other and the environment - all from the multilingual and multicultural perspective of the Filipino experience. The channel is the creation of Miming and Fwends Animation Studios, formed by partners Ramon and Meryll del Prado from Dumaguete, Negros Oriental, “The values we espouse through Miming and Friends very much align with the values of Mondelēz International and Save Philippine Seas. We are thrilled about this partnership as it fully synergizes with the greater goal of having responsible children as they grow up to become mindful adults.”



“We are delighted to work with Mondelēz International and Miming and Friends for educational videos and songs about caring for our environment, particularly in helping shape waste collection habits early on among children,” adds Oposa. “We support waste collection projects in communities, and we also know that early education plays an important role in empowering everyone to prevent marine litter.”
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Thoughts, realizations and plans!



Everything has changed since the pandemic, the truth is we are all affected. It seems wearing masks, handwashing often, and disinfecting anything make our daily routine because we cannot see our enemy, the virus. And because we are following simple steps to make our lives safe and protected, little by little we managed the challenges that the pandemic brought to us. I remember, our family members change clothes immediately and take a bath whenever we are coming home from outside and we made sure everything is sanitized thoroughly, to be honest, we are not accepting visitors at that time because we are afraid of who might be the carrier, we don't know who will be the next and we don't want to that happen to anyone of us. 

Since the pandemic the economy, the businesses, and other individuals losses their jobs. All of us are affected, the reality is so heartbreaking because different small industries had no choice but to close their business. But, regardless of what had happened, people need to move and look forward. Because of the pandemic, there are people who found their talent, and their passion and started something to hold onto and not stop.

So many realizations from me and I think other people too, in a short period of time everything we have will be gone. People we love can leave us without a sign, we don't know until when our life is. One good thing that happened was there is still humanity people around the world are helping each other in a different ways they can.

One particular realization I thought of was to save and invest in things that will matter in the future. I need to give more importance to safety. Now, slowly our lives are going back to what it is but the world is different now and this is our new normal. many of us are adjusting.

I mentioned that I need to give more importance to safety and saving just in case of emergencies like what had happened. things will not be hard for my family that much. Anyway, so I stumbled upon this tool online that I can use for me to be able to buy the car I needed. Commuting is so hard and it's not safe especially after the pandemic most of us are still afraid of the virus. I thought it will be good for me to take a step. I am thinking of buying a brand-new or the used one what do you think's better? So I was saying, I just bookmarked this tool. Actually, it is a carpaymentcalculator.net where you can calculate how much your monthly payment is, everything I need to know is here and I can say it's accurate. Plus, the scheduling of payment is a superb feature for me, I don't wanna be late in paying. How I can I save while paying for a car, right? My computation in everything must be exact for me to be able to do that. I know, I can.


It's been a long day for me today, guess what I am now playing the car lightning race just found it today and love it. Maybe you should too, try it and let's forget about anything for just a moment. 

My kids will play too, I know for sure because they asked me what's the sound they heard. Anyway, let me know your thoughts about my post, and take care!
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Protecting Skin

Last month my family and I went on a vacation trip. We had so much fun under the sun enjoying the sea and yes I still got sunburn after, even if I had reapplied too much sunscreen still not enough. So maybe I thought because of what I wore, my swimwear was not protecting my skin enough. 

I have two kids so obviously I find it hard to find the right kind of swimwear for me, well it's not only for me because I am the mother of our family buying swimwear for the whole family is one of my obligations too! Anyway, I'm going to talk about myself and what I wanted when purchasing. Back again last month, because of that incident. On our next vacation trip or on the next purchase of my swimwear I am gonna look for the ones that cover my skin enough and of course, will look good on me. 




So, just recently actually about last week. I found this site, Lyra Swim, it's an online store where you can buy swimwear and I am not talking about ordinary swimwear because I saw swimsuits that I'm thinking of last month. For women out there who are like me, you might find your next favorite swimwear here at LYRA modest swimwear you can find comfy swimwears that'll boost more of your confidence while doing activities outdoor or simply lying under the sun on the beach and not worrying about what you are wearing. Check out below some of the pieces from Lyra that I am eyeing for. The best part of choosing my next swimwear here is that the sizes are available from XS to XXL. Try browsing some of their collections too! 


SOFIA CROP - TROPICAL PINK

Raya-Emerald







Accessorize a bit on your next trip and don't forget to look for the right and appropriate swimwear for you that will protect your skin and give you the comfort you're needed. As for me, I just learned a few things about swimwear and will definitely be picking what's best for a mom like me next time. 

Lastly, keep in mind that it's all about having fun and loving your own skin while caring for it. 

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Shapewear Choices

I love to wear that show my curvy body. It's like it gives me more confidence, I feel more beautiful and sexy. But, of course, sometimes there are dresses that won't agree with my decisions. After giving birth some of my clothes don't fit but that's okay because it is normal for our bodies as women. What I did was find a solution for myself to look and feel awesome in every clothes I wear. I am sharing what I am using and it's comfy, the best body shaper I have experienced.  I don't feel anything, and yes it's a thing for most ladies nowadays to buy theirs too!


  
This is the AirSlim® Barely-There Feels One-Piece Bodysuit from www.shapellx.com
features with breathable fabric that keeps you cool when you are wearing it if you are in-country like mine, this is a must-buy!


Our choices in fashion are different, but we all have in common and that is to feel comfortable when we wear the styles that we really like. In the growing market of fashion, companies are experimenting with new designs to cater to our needs.
Most women love to shop, for it's like therapy. When I am down or feeling blue sometimes when there's a store promotion or discount I always check out what's the new trend that suits my personality and mood. Most of my girlfriends love to wear shapewear, I think it's our common denominator. I think it's a must-have in our closet if you know what I mean. Shapewear developed throughout the decades, it's a growing trend in all ages. 

For casual day outfits, I love wearing jeans. My secret to a perfect fit is the shaper shorts. Look at the picture below, this one is from Shappellx the AirSlim® Lace Steel Boned Butt Enhancer effortlessly makes our thighs gorgeous and perfect, and yes it doesn't deform, and also it is anti-slip so no need to worry when wearing it. 


Lightweight fabrics materials are heaven, it is one of the qualities we are looking for when buying clothes or underwear. Thong shapewear is one of my wise choices, even recommended it to my friends because it really gives a comfortable feeling that you can move freely without worrying about any tags, or seamlines. 

For me, wearing shapewear is not about looking slim, but more about the comfort and confidence that it gives. So, it is better to learn the differences between the products if you are planning to buy, from the fabrics and all. It is good to be well-informed, do quick research, and read reviews too! 

Let me know if you love wearing shapewear too in the comments =) 
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