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All She Deserves: Unforgettable Quality Time Ideas this #MothersDayAtSM

 


Celebrate the mother figures in your life with a day full of love, indulgence, and unforgettable experiences—only at SM Supermalls. From food and gifts to well-deserved pampering, this is the perfect place to plan the ultimate day she’ll never forget!

Savor the Moment: Delicious Stops and Global Feasts

From sunrise to sweet endings, here’s your guide to creating the perfect culinary journey.


Start her day with a hearty breakfast at George and Onnie’s in SM Megamall, where Filipino comfort classics are thoughtfully elevated. Then go make her feel like Korean royalty with a flavorful feast for lunch at Paldo, the first in SM at SM Podium, serving authentic Korean favorites with bold flavors


As the day winds down, make dinner something to remember. Go for rustic Italian flavors at Osteria Antica, the first in the Philippines at SM Podium, or treat her to a luxurious spread at Niu by Vikings, available at SM Aura and SM Podium. You can also go and toast to her amazingness at Barcino in S Maison. 


And because she deserves nothing less than a sweet finale, wrap up this delicious day with artisanal pastries from PAUL Boulangerie et Patisserie—the first in PH at SM Aura and PAUL Le Café first in SM at SM North EDSA, also available in SM Megamall.

Gift Ideas: Beautiful Finds for a Beautiful Soul

Make her smile with something she can unwrap and remember. For timeless home pieces, find thoughtful picks at Crate & Barrel—the first in the Philippines at SM Megamall, also available at SM Aura. You can also bring innovation into her everyday with premium appliances from Dyson, available at SM North EDSA, SM MOA, SM Aura, and SM Podium.


For a little extra glow, discover the must-haves at Kiko Milano, the first in the Philippines at SM MOA, also available at SM Megamall and SM North EDSA. You can also spoil her with luxury beauty from Dior Beauty, available at SM Podium, SM MOA, and SM Aura. 



Complete the special moment with elegant jewelry from Charriol, available at SM Podium and SM MOA. For a more personal touch, explore beautiful charms and accessories at Pandora at S Maison, SM Aura, SM Megamall, SM MOA, SM City Fairview, and SM North EDSA.


Pamper Ideas: The Me-Time She Deserves

Treat her to a well-deserved escape fit for royalty. Start with a rejuvenating facial at K Skin in SM North EDSA and SM MOA, or explore personalized skin treatments at Dermstrata Atelier, with locations at SM North EDSA and SM MOA, or give her the gift of radiant skin with world-class care at Belo, available at SM Megamall and S Maison.


For a full-body escape, let her recharge at Mandara Spa, offering serene spa experiences at SM North EDSA and S Maison.


Sometimes a little refresh is all it takes to make her feel even more like herself, so let her enjoy a fresh manicure-pedicure at TOPGEL Nail Salon, available at SM MOA and SM North EDSA. You can also spoil her with a new hairdo at HairShaft Salon in SM Podium or treat her to premium Japan-made lashes at Ayumi Salon at SM Aura, SM MOA, and SM City Fairview.





This Mother’s Day, Make her Feel Loved at SM

From heartwarming meals and thoughtful gifts to the relaxing moments made just for her—everything for Mom is right here at SM Supermalls. So go ahead and celebrate love, laughter, create more meaningful moments this #MothersDayAtSM.

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Make it a day she’ll never forget—only at SM, bringing you a #NewEraOfFirsts.


Don’t forget to like and follow @smsupermalls on social media or visit www.smsupermalls.com for the latest updates and events!
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What’s New at SM Supermalls? Experiences Made Extraordinary in Davao

 

Fun begins with the urge to feel a little extra—the need to explore, try something new, or treat your everyday like a big-time adventure.

Whether it’s about making your routine feel a little more exciting, enjoying a feast for all your cravings, or redefining your style with the perfect accessory, there’s always joy to be found in making everyday feel special.

The joy of discovery starts with these fresh era of firsts coming to SM Supermalls in Davao.

Pro-level Content Creation at SM City Davao

Achieve your influencer dreams and transform every adventure into star-studded content with the newly opened, first-in-Mindanao Insta360 store. Capture your explorations with a wide array of cameras and accessories—perfect for creative professionals and passionate content creators alike.

Insta360 features the latest camera models including the Insta360 X4, Ace Pro 2, and GO 3S—renowned for their ability to capture stunning details and deliver high-quality performance across various environments. In addition to their cutting-edge cameras, the store also offers a range of accessories and add-ons to elevate your shooting experience and streamline your content production.

Bountiful Flavors at SM Lanang 

Expect more to look forward to with the soon-to-open Hakura Udon this coming May 2025—a Japanese-inspired restaurant, promising an authentic dining experience in Davao. From traditionally made udon noodles to a perfectly crispy serving of tempura, indulge in the mouthwatering flavors of freshly prepared Japanese classics—served right at your table.


Feast like a king with Buffet 101—satisfy your palate at this all-you-can-eat restaurant that will open its first-in-Mindanao branch on May 15. Eat to your heart’s content with their diverse selection of international cuisines, crafted to delight your every cravings.

From small surprises to big thrills, the excitement of new experiences is now closer than ever with SM Supermalls here in Davao.

Explore everyday in Davao—only here at SM Supermalls, bringing you a #NewEraOfFirsts. 

Don’t forget to like and follow @smsupermalls on social media or visit www.smsupermalls.com for the latest updates and events!
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How SM Prime continues to create meaningful change for cleaner seas and oceans

A group of people walking on a sidewalk AI-generated content may be incorrect.

As an active participant in the global movement for cleaner seas, SM Prime is committed to protecting the environment and inspiring Filipinos to live sustainably.

The quest for cleaner seas and oceans demands unwavering commitment, consistent action, and genuine care for our shared planet. In the Philippines, SM Prime has emerged as an influential champion in this global movement, embracing environmental stewardship not just as a responsibility but also as a core aspect of its corporate identity. 

SM City Tanza volunteers join a Philippine Coast Guard coastal cleanup, demonstrating SM Prime's environmental commitment.

SM’s enduring dedication, in line with its Net Zero 2040 initiative to reduce emissions, goes beyond merely protecting coastal ecosystems--it also inspires Filipinos across communities to adopt sustainable lifestyles, transforming collective awareness into actionable impact.

And this dedication continues to translate into tangible, meaningful results. In 2024 alone, SM’s mall cleanup initiatives successfully collected and diverted a total of 157,425 kilograms of trash from ending up in our seas, oceans, and other bodies of water, significantly reducing its impact on marine biodiversity and helping preserve our planet’s marine ecosystems.

Understanding the intricate relationship between waste and climate change, SM has been helping to address the solid waste crisis not only because it pollutes our waters but also because it contributes significantly to greenhouse gas (GHG) emissions. Landfills filled with organic and plastic waste emit methane, a potent GHG far more destructive than carbon dioxide in accelerating climate change. Through proactive cleanup activities and robust waste management initiatives, SM addresses this issue head-on, significantly reducing environmental harm while mitigating its impact on the global climate.

SM’s continued success in its advocacy stems from the collective strength and cooperation of its diverse business units. This synergy allows the organization to extend its cleanup initiatives from coastal areas to smaller but equally vital water channels like rivers and esteros. By mobilizing hundreds of dedicated employees and thousands of enthusiastic volunteers, SM ensures that its efforts are extensive, impactful, and enduring.

Two men in blue shirts picking up trash AI-generated content may be incorrect.

Part of SM Prime's success in its cleanup initiative can be attributed to its employees and countless volunteers, who help ensure that all of its efforts are comprehensive and long-lasting.

Collaboration lies at the heart of SM’s environmental initiatives. Recognizing that achieving cleaner oceans requires collective action, SM consistently partners with government agencies, local governments, and international organizations. Frequent collaborators include the Department of Environment and Natural Resources (DENR), various local government units (LGUs), and global groups such as Ocean Conservancy, particularly for the annual International Coastal Cleanup (ICC).

ICC 2024 represented a significant milestone for SM’s participation in the initiative, celebrating its 10th consecutive year of engagement while also being its largest to date, activating 15 SM malls nationwide and drawing an extraordinary turnout of 23,320 passionate volunteers. This record-breaking participation highlights SM’s growing influence and underscores the expanding public enthusiasm for protecting our oceans.

Committed to maintaining this momentum, SM continues to sustain its cleanup efforts through consistent engagement. At SM By the Bay, regular monthly cleanup activities have been ongoing since January 2025, demonstrating SM’s commitment to lasting environmental care.

Looking ahead, SM invites the community to participate in its upcoming significant cleanup drives: on June 7, celebrating World Oceans Day and Philippine Environment Month; on September 20, observing International Coastal Cleanup Day; and on November 24, empowering youth participation in the National Day for Youth in Climate Action.

“Everyone has a role to play in achieving a cleaner, healthier planet. For us at SM, we always encourage Filipinos to be active participants in environmental preservation by joining our cleanup activities, segregating waste responsibly at home, and supporting the SM Waste Free Future campaign through our Recyclable, Disposable, and Compostable (RDC) bins found in our malls,” said SM Supermalls President Steven Tan.

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SM Job Fairs draw thousands nationwide in Labor Day activation

In a powerful show of unity and purpose this Labor Day, SM Supermalls once again proved its commitment to Filipino workers by hosting one of the largest simultaneous job fair events in the country. Held across 20 SM malls and locations nationwide on May 1, the 2025 Job Fairs created life-changing opportunities for thousands of job seekers.

President Ferdinand “Bongbong” Marcos Jr. delivers the keynote message at the Labor Day Job Fair main event at the SMX Convention Center Manila last May 1, 2025.

Connecting job seekers to employment opportunities

The Labor Day job fairs drew a significant number of participants, with 14,864 job seekers in attendance and 2,091 successfully hired on the spot. This reaffirms the vital role SM Supermalls plays in national employment efforts.

A large crowd fills SM City Bacolod as job applicants explore opportunities at the May 1 Job Fair.

The nationwide SM job fair results in 2,091 on-the-spot hires, and several of these successful applicants pose for a photograph with President Ferdinand “Bongbong” Marcos Jr., Department of Labor and Employment (DOLE) Secretary Bienvenido Laguesma, Technical Education and Skills Development Authority (TESDA) Secretary Kiko Benitez, and Department of Health (DOH) Secretary Dr. Ted Herbosa.

SM City Cabanatuan celebrates instant success as career seekers are hired on the spot.

An employment seeker displays their "Hired on the Spot" moment at SM City Tuguegarao.

An SM Supermalls representative engages with a job candidate at SM City Sto. Tomas.


Renewal of partnership with Jobstreet by SEEK

SM renewed its strategic partnership with Jobstreet by SEEK, one of the leading digital employment platforms in the country. The continued collaboration strengthens both physical and online recruitment channels, helping connect more Filipinos to the jobs they deserve.

Stories from the ground: Real lives, real impact 

Across the 20 participating SM malls and venues, heartwarming success stories emerged. From first-time job hunters who landed their dream roles to new opportunities, the on-ground atmosphere was electric with hope. 

“Mabilis ang process ng Job Fair, at saka lahat andito na. Yung mga requirements na kailangan sa paghahanap ng trabaho, nandito na. Malaking bagay po 'yun,” said a hired-on-the-spot room attendant.

Partners praised the seamless logistics, heavy foot traffic, and presence of government booths from the Social Security System (SSS), Philippine Health Insurance Corporation (PhilHealth), and Pag-IBIG, making the process smoother for both applicants and recruiters.

Government booths provide on-site support, streamlining the application process for both job searchers and recruiters.

More opportunities ahead: May Job Fair series continues

The momentum continues with weekly job fairs lined up across SM Supermalls. Everyone is invited to take their shot at meaningful employment, especially at the SM Group Exclusive Job Fair on May 29 at SM City Dasmariñas. Here’s the full May schedule:


May 22

  •  SM City Lucena

May 26

  • SM City Caloocan

May 29

  •  SM City Dasmariñas

May 30

  • SM City Legazpi

  • SM City Trece Martires




Hopeful applicants browse job listings at SM City Davao.

SM Supermalls: Driving employment, empowering communities

With every job fair, SM Supermalls strengthens its role as a catalyst for economic empowerment, community development, and sustainable livelihood. Don’t miss your next opportunity—your future starts here.

A job hunter delves into various roles at the SM Labor Day Job Fair at the SMX Convention Center Manila.

An SM team member at the SM City Roxas Job Fair guides community members through the application process.
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Empowered to Protect: April Coastal Cleanups SM By the BAY Empowers 272 Volunteers to Clean Over a Ton of Trash in April Coastal Cleanup Drive

True to its commitment to environmental stewardship, SM By the Bay mobilized 272 employees and volunteers to collect 1,147 kilograms of trash throughout the month of April as part of its weekly coastal cleanup efforts.

Volunteers from SM Supermalls—including employees, customer relations staff, and janitorial personnel—cometogether after a successful coastal cleanup at SM By the Bay, united by a shared commitment to protecting our oceans and building a #SMWasteFreeFuture.


Held every week along the Manila Bay shoreline, the cleanup drives were led by SM employees, customer relations staff, and janitorial personnel, reinforcing the company’s call for collective, community-driven action. Beyond restoring the coastline’s natural beauty, the initiative also helped raise awareness of ocean conservation and environmental responsibility.


The campaign continues to support the United Nations Sustainable Development Goal #14: Life Below Water, which emphasizes the protection of marine life and coastal ecosystems from pollution and degradation. As plastic and debris continue to threaten ocean biodiversity, efforts like these demonstrate that consistent community engagement can create long-term impact.


Through a spirit of volunteerism and purpose, the initiative also promoted camaraderie among SM stakeholders, who worked together toward a #SMWasteFreeFuture. To sustain this momentum, SM Cares is inviting the public to join the upcoming Coastal Cleanup in celebration of World Oceans Day on June 7, 2025.

Participating malls include:
SM By the Bay, SM City Manila, SM City San Lazaro, SM City Sta. Mesa, SM City Rosario, SM City Batangas, SM City Lipa, SM City Bacolod, SM City Iloilo, SM City Davao, SM City CDO Downtown, SM City Tanza, SM City Lucena, and SM Center Dagupan.

Let’s continue making every bag of collected trash count—because caring for the Earth begins
with our shores.
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