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Nowadays we are more health conscious than ever. Scientific studies are constantly finding out more information about our bodies and we are constantly exposed to articles that let us know about the results. Think how far we have come over the past few decades. Not too long ago, people were unaware of even the negative health implications that come hand in hand with smoking, something that nowadays goes without saying. So, as we slowly become increasingly familiar with our bodies and their functioning, we are made aware of aspects of our health that we have to pay increasing amounts of attention to. The market also begins to offer us a whole array of products to make our goals of maintaining optimum health a little easier along the way. Depending on market trends, certain areas of our body will experience stronger exposure in the media and advertising. Almost every day we will see health announcements reminding us of the importance of brushing our teeth effectively and to visit our dental practitioner and hygienist at least once a year. We are reminded to book in for an eye test with an optician to ensure that we don’t need glasses. Health services remind us to check our bodies for unusual developments, lumps and bumps. We are asked to keep an eye out for any new moles, growth of moles or other unexplained changes in our skin’s texture or pigmentation. In short, we are sold all sorts of services and products that ensure we are always operating in peak condition, with as little bodily pain and inconvenience as possible. However, one body part that seems to be regularly neglected requires just as much love as any other part of your physical being: your ears! Here’s a quick run through of the importance of good ear health and practices or products that you can use to maintain its functioning as the years go by. After all, hearing is one of the greatest gifts that you have!